Peep Show returned for its seventh series on Friday night, but only attracted 885,000 for Channel 4 at 10pm, with an additional 151,000 watching Channel 4+1 at 11pm. This is the show's lowest rated premiere ever, which is particularly cruel because series 6's premiere attracted a series high of 1.8m. However, don't be too disheartened! Peep Show is notoriously low-rated, despite its huge critical success and strong DVD sales, but it's been profitable enough for Channel 4 to keep it on-air for years. But also, more importantly, this year's premiere was made available a week early via the 4OD online service. It's likely all the diehard fans saw episode 1 earlier in the week, so episode 2's ratings should give a better indication of how popular Peep Show is this year.
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